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Posts Tagged ‘news’

Using Google Realtime Search to Track Social Media Efforts

Wednesday, September 1st, 2010

We now have another tool in the shed for tracking the effectiveness of social media marketing campaigns. Google has a new search page, Google Realtime, that allows a search of social updates, news articles and blog posts about hot topics around the world.

This tool gives you an easy way to find hot companies offering products and services on the social web. This beta project could very well be a testing ground for something much bigger down the road. Google has tried several times to integrate real time social web search results into standard Google searches, but nothing much has come of those efforts. If this tool takes off, I believe the research they gain from the project will lead to bigger things down the road. Specifically, the merging of standard web search results with results from Facebook, Twitter, news sites, and other social networking sites.

One other lesson that this experiment can teach us is the importance of a deep online marketing approach for your business that doesn’t focus solely on pay per click advertising to get the word out. In addition to SEM, proper SEO and social media marketing methods continue to gain ground as cost-effective ways to put products and services in front of prospective clients.

Get searching now and see if your company rates well in realtime.


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Small Business Technology News: April 9 – 22, 2009

Wednesday, April 22nd, 2009

Log of Tweets and Links from my PC Techs Twitter for April 9 – 22, 2009:

  1. @cactusjoe1 It’s a real bummer when web application developers don’t take the time to make their applications cross-browser compatible.
  2. New botnet identified with 2 million infected computers, could you own one of them? http://www.darkreading.com/security/attacks/showArticle.jhtml;jsessionid=J2N12SRZKGSNIQSNDLRSKH0CJUNN2JVN?articleID=217000166
  3. "The Cyber Command", cool movie title? Not quite: http://www.pcmag.com/article2/0,2817,2345781,00.asp?kc=PCRSS05079TX1K0000992
  4. Don’t need to go very far, very fast? Get a Peapod: http://www.businesspundit.com/chryslers-peapod-car-now-for-sale/
  5. Earthlink suffers Earth Day crash: http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9131976
  6. How to fix iTunes error 5002: http://www.it-echo.com/2009/04/23/how-to-fix-itune-error-5002-problem.html
  7. Apple to shareholders: "What recession?" http://www.businessweek.com/technology/content/apr2009/tc20090422_557162.htm?campaign_id=yhoo
  8. A collection of 94 Photoshop tutorials: http://www.bukisa.com/articles/71956_94-exclusive-photoshop-tutorials
  9. Hackers in tax season, how IRS refunds vanish: http://www.sdnn.com/sandiego/2009-04-21/news/tax-refunds-can-vanish-through-your-computer-2
  10. Display your total number of Twitter followers on your WordPress blog: http://onguides.net/display-the-total-number-of-your-twitter-followers-on-your-wordpress-blog/
  11. Woohoo! I’m an official victim of the ‘Missing User Images’ bug! http://status.twitter.com/post/98960090/missing-user-images
  12. Powering the entire state of Texas with the sun? http://cleantechnica.com/2009/04/22/entire-state-of-texas-could-be-powered-by-solar/
  13. Be sure to update your Firefox browser to version 3.0.9: http://news.cnet.com/8301-1009_3-10224719-83.html
  14. The iPhone for $23/month: http://mediumjones.com/my-23month-iphone/249
  15. A net quote about Tweepular, "This is quite literally one of the best Twitter management tools I’ve ever used." http://www.tweepular.com/
  16. 10 Twitter tool evaluations plus Tweepular: http://www.dailyseoblog.com/2009/03/10-twitter-tools-to-effectively-manage-your-followers/
  17. iBotnet targets the MAC, is no one safe? http://www.cnn.com/2009/TECH/04/22/first.mac.botnet/index.html
  18. Look out pagerank, Google to change search algorithms: http://www.webpronews.com/topnews/2009/04/20/google-set-to-change-ranking-algorithm
  19. 20 Most Important Inventions of the Next 10 Years: http://tech.msn.com/products/slideshow.aspx?cp-documentid=18821223&gt1=40000
  20. RT @ManiKarthik: Are Re-Tweets the new Backlinks ? (DailySEOblog) http://www.dailyseoblog.com/2009/04/are-re-tweets-the-new-link-backs/
  21. Informative review of the Google App Engine: http://blogs.zdnet.com/Hinchcliffe/?p=362
  22. Stay away from the crippled Windows 7 "Starter Edition": http://www.cyberciti.biz/tips/windows-7-starter-edition.html
  23. More analysis on the Sun buyout, is MySQL doomed: http://blog.internetnews.com/skerner/2009/04/oracle-buys-sun-is-mysql-doome.html
  24. Is your data safe from the mob, malware and SQL injections? http://www.pcworld.com/businesscenter/article/163387/are_hackers_working_for_the_mob.html
  25. Big funding for artificial intelligence and more: http://news.bbc.co.uk/2/hi/technology/8010075.stm
  26. What will happen to MySQL? Oracle buys Sun Microsystems: http://gigaom.com/2009/04/20/oracle-to-buy-sun-for-74-billion/
  27. Are you about to be taxed on products purchased online? http://www.cbsnews.com/blogs/2009/04/15/business/econwatch/entry4948813.shtml
  28. Epson Unveils Multitouch X-Desk: http://www.gearlog.com/2009/04/espon_officially_unveils_multi.php
  29. A look at 15 WordPress plugins: http://www.thisismyurl.com/tutorials/wordpress-help/the-best-wordpress-plugins-and-why-to-use-them/
  30. Giveaway of the Day – Sothink JavaScript Web Scroller 2.1: http://www.sothink.com/product/javascriptwebscroller/index.htm
  31. Racetrack, computer memory of the future? http://www.montrealgazette.com/technology/Racetrack+speeds+memory/1488396/story.html
  32. Viruses and the spread of malicious software doubled in 1 year: http://www.pcmag.com/article2/0,2817,2345234,00.asp
  33. Leisure Suit Larry online: http://sarien.net/larry
  34. Adobe leads the way to net apps on the television with Flash in set top boxes: http://news.bbc.co.uk/2/hi/technology/8008070.stm
  35. Help us come up with a new slogan, win $100. https://www.mypctechs.com/tshirt
  36. In the shadow of the iPhone. Top Apps for the Tmobile G1: http://www.kellbot.com/2009/04/day-1-with-the-g1/
  37. Technical report on ‘wiping’ hard drive data: http://sansforensics.wordpress.com/2009/01/15/overwriting-hard-drive-data/
  38. How is your computer security? http://bitsnbytes4biz.wordpress.com/2009/04/08/alert-how-is-your-computer-security/
  39. RT @CameraFraudAZ: AZ Republic Reports: Expansion of Speed Cameras Halted – http://www.azcentral.com/news/election/azelections/articles/2009/04/07/20090407photosuspend0409.html
  40. Dirty IT jobs http://www.infoworld.com/d/adventures-in-it/even-dirtier-it-jobs-muck-stops-here-002
  41. Love him or hate him? Bill Gates donates over 1 million dollars to childhood pneumonia research: http://www.telegraph.co.uk/scienceandtechnology/science/sciencenews/5122033/Bill-Gates-donates-1.3-million-for-childhood-pneumonia-research.html
  42. Did Apple steal touch screen technology? http://www.geek.com/articles/mobile/apple-accused-of-touch-screen-patent-infringement-2009048/
  43. People who make posts saying Captcha is doomed are? You guessed it, doomed! http://it.slashdot.org/article.pl?sid=09
  44. 10 Places to Find Absolutely Free Vector Graphics: http://tutorialblog.org/10-places-to-find-absolutely-free-vector-graphics/
  45. Free tools that every windows programmer should install: http://ianhickman.blogspot.com/2009/04/6-free-tools-that-every-windows.html
  46. Just listed myself in the http://localtweeps.com local Twitter directory in ZIP 85048

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